Romanian brand SABINNE with sustainable collection at Ruse Fashion Week

Summary of the press release regarding Ruse Fashion Week 2026 and the SABINNE collection

Strengthening the platform: The second edition of Ruse Fashion Week (organized by Fashion.bg) proved to be a key forum for international fashion exchange in the Danube region, bringing together 20 collections from Bulgaria, Belgium, Italy, Romania, Turkey, and China.

Focus on sustainable fashion: The event showcased collections for the Spring-Summer 2026 season, with participants selected based on strictly defined sustainability criteria, including garment durability, circular design, ethical production, and transparency.

Focus on the Romanian brand SABINNE: Fashion designer Sabina Georgescu presented haute couture with a cause, inspired by the forms of nature. Her designs are distinguished by avant-garde cuts and complex 3D structures.

Eco-friendly approach in the collection: Over 80% of the materials used are recycled, with new forms created by reprocessing and deconstructing existing denim through techniques such as collage and experimental stitching.

High visual appeal: The events attracted over 400 live attendees and approximately 2,000 online viewers via the Facebook livestream.

Recognition and trends: The Bulgarian Fashion Association awarded the “Sustainable Fashion Award,” and SABINNE’s designs were recognized as leaders in the season’s current trends: Bra Styling, High Gloss, and Jeans.

Press release

Ruse Fashion Week 2026

RFW Ruse Fashion Week has established itself as an important platform for international fashion exchange in the Danube region, bringing together designers, brands, and fashion professionals from across Europe and beyond. The second edition of the event, organized by Fashion.bg, showcased 20 designer collections from Bulgaria, Belgium, Italy, Romania, Turkey and China and highlighted new opportunities for collaboration between Bulgaria and Romania in the fields of fashion, sustainability, and creative industries.

Ruse Fashion Week 2026 presented Spring-Summer 2026 collections and focused on promoting sustainable fashion. Silvia Kabaivanova, organizer of Ruse Fashion Week, emphasized: “This year’s participants were selected after analyzing a number of factors: garment durability, emotional value, made-to-order production, preservation of traditions, circular design and materials, ethical production processes, customer education, and transparency. Ruse Fashion Week positions sustainability as a shared journey rather than a barrier to creativity. These principles encourage designers to develop their potential while following a sustainable and responsible approach to fashion.”

The Romanian fashion brand SABINNE

The fashion brand from Romania SABINNE combines creativity, sustainability, and a contemporary perspective on haute couture. With a focus on authentic style and individuality, SABINNE creates sustainable couture fashion for people who don’t follow trends – they create them. The designs stand out with avant-garde elements, precise craftsmanship, and experimentation with new cuts that build a strong and recognizable identity. Behind the brand is designer Sabina Georgescu, who combines academic expertise with years of experience dedicated to sustainable design. Her work is characterized by complex structures, rich textures, and deep conceptual messages.

The SABINNE collection is inspired by the power and constant movement of nature—from ocean waves and rock formations to the delicate details of the marine world. Through 3D structures, contrasting textures, and innovative techniques, the designer recreates a sense of transformation and evolution.

At the core of the project is a sustainable approach – the creation of new forms through the reworking of existing denim, with over 80% of the materials being recycled. Through techniques such as collage, draping, and experimental stitching, SABINNE gives new life to materials and new meaning to fashion. Bold contrasts, strong presence, and a clear philosophy – SABINNE is a brand that looks toward the future.

Ruse Fashion Week’s accomplishments

Ruse Fashion Week gathered in total more than 400 people as an audience at the different events and around 2000 online viewers of the live broadcasting on Facebook.

The efforts of designers and brands in the field of sustainable fashion were recognized with the presentation of the Sustainable Fashion Award by the Bulgarian Fashion Association, chaired by Silvia Kabaivanova.

A few days ago, Ruse Fashion Week made a summary of Spring-Summer 2026 fashion trends, presented at the event and included SABNNE’s models in the Bra Styling, High gloss and Jeans trends.

Photo: Bra Styling (source: Ruse Fashion Week)

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